After a long, grueling couple of days getting our presentations and data compiled, we finally got everything done! WOOH, what a relief. But before we could do that we got one final envision session done.

Mini Group

Over the weekend we got in one last envisioning session with a small of high school kids. We wanted to ask them questions based upon the finds we got from our Graffiti wall with the high school swim team. The focus of the last method, revolved around the words Entertainment, Social Media, and Accessibility. With the object to make entrepreneur exciting and fun for juniors and seniors in high school.


The first task the students were asked to accomplish was to generate a word association map based upon our three focus words. Once there were a couple responses for each section. We proceeded to have them pick one word from each category. They chose sports for entertainment, twitter for social media, and the internet for accessibility.

Their next task was to use these words to create a possible solution/service. They talked about it needing to be competitive and to be able to talk with friends. Ultimately the prompt was too abstract and they were never able to loosen up enough to throw out full ideas on what kind of business/service/solution they were creating. Regardless the information we got from them helped us when we sat down to formulate a solution.

Solution Formulation

Our solution was hard to come by. With all our data and interviews we had to sort though and isolate what was and was not important. Since we were hitting mental blocks left and right, we changed tactics and went for a brainstorming map.


In the sense making map we addressed the core concept of, connecting youth to resources, then explored how we could integrate communication, positive competition, and entertainment.

This lead us to several ideas, but the one that stuck out the most was an incentive based mentoring program, that gave the students the knowledge, resources and connections to start their own business. It would function as a level up system, where by going to events, completing online courses, and helping with other people’s entrepreneurial projects to gain bonuses. For example maybe going to a professional talk could get you enough points to gain level 10. At level 10 you, could apply for a one day job shadow with participating companies and see what it’s like to running a business you might be interested in.

We still have a lot of flushing out to do but we plan to tackle this on Monday.

In other news…

Our group finally managed to gain access to a high school, specifically Warren Central High School, thanks to the help of Pam, Janet Banks, and Richard Spencer. We unfortunately could not get them for our phase 2 envisioning sessions, but we will be able to have some awesome prototype and testing sessions with them over the next few weeks.

We met with Janet, Richard, Pam, and two students Destini Ross and Johana Cruz, about what we think we would like to work with them on. After a nice discussion about what we have been doing and plan to do, we got a tour of some of the facilities we would have access to during our sessions with the kids. Got to say, we were impressed, they had some really interesting spaces and technologically advanced setups.

To gain awareness for the event we created a flyer for Richard to distribute, as he saw fit, to gain a wide variety of participants. We were aiming for 20 interested students. But later that day Mr. Spencer informed us that we already had 45+ kids wanting to participate. Which is absolutely incredible. We haven’t even distributed the flyer.

Herron Creative Flyer_Flyer

Free Pizza 😀


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